Business Lessons 3: The Business Connections

In business, connection is really an indispensable part; this is due to the fact that no one can live by himself. However, finding the right connection is a question requiring a careful decision.

The traditional meaning of connection is partially changed that thereby promotes the modern approach. The modern view on connection is not anymore limited to partneship or direct link to a particular entity; it is sufficient that there is a “constructive link” to constitute a connection.

It is totally forbidden in business to establish connection to a person without contribution to the enterprise. Contributions cannot always be measured by monetary or financial scale.

Strange as it seems, I considered a business competitor a good connection. They make you careful on your business decisions considering that they are expecting your fall caused by a slight mistake in trade practices. Also, you can learn from their mistakes, successes and possible remedies to a difficult trade problems. You could also research on how they started, how they grow, how they chose the business, or where did they get their supplies, so on and so forth… Somehow, the philosophical connection is significant.

You could also consider as connection some other related businesses who cannot be considered as competitors. Their company and associations are of great gain of intellect. Besides, they can be your supplier when someone needs something not found in your business. In business, you need to let all possible consumers feel that you could provide them anything they want.

You could also consider as a good connection the other unrelated businesses because they may be your host in accommodating your intent of progress; it means that there is a possibility that someday you need to make investments, business extensions and/or trade expansions.

Your consumers and regular clients, of course. They enriched your business. Giving them some rewards and some trade remembrance is insignifcant compared to the values of their existence.

The business associations [for example, La Camara de Comercio], indeed, is a good connection. It is where you learn the worst and best business partners and new techniques in business.

The public, being the advertisers and patronisers.